The studio

A creative operation built around original work.

Created by DANGER operates as DANGER, DynaKat’s in-house creative, publishing, and original-media studio.

The studio develops DynaKat-owned digital properties and original projects, produces interactive and social media, creates mixed-reality experience content, and supports the marketing and branding of DynaKat operations.

  • Brand systems
  • Publishing
  • Digital production
  • Original IP

Fields of work

One studio. Several forms.

The form changes with the project. DANGER may be developing an owned property, producing an original title, or supporting a defined creative assignment.

01

Owned properties and digital assets

Brand, platform, and content development for DynaKat-owned properties developed through DANGER, including Lavashade and REVOL FYI.

02

Interactive media

Web experiences, digital products, interactive editorial formats, and original content built for participation.

03

Social platform content

Platform-specific concepts, campaign packages, short-form formats, and coordinated launch content.

04

Mixed-reality experiences

Concept development, art direction, and production connecting physical and digital media for in-house work and select client projects.

05

Brand and marketing systems

Identity, campaign creative, websites, and operational materials for DynaKat, its portfolio, and select partners.

06

Publishing and original media

Traditional print, podcasts, and other original projects developed within the DANGER portfolio.

Owned media

Distinct publications with their own point of view.

Lavashade and REVOL FYI are DynaKat-owned digital properties developed through Created by DANGER. Each remains its own publication while drawing on shared creative and production capabilities behind the scenes.

DANGER publication Launching soon

Technology, food, travel, home, culture, creativity, practical guides, and everyday life through a useful modern lens.

Visit Lavashade
DANGER publication Launching soon

Current tech, retro hardware, practical how-tos, repairs, upgrades, experiments, and hands-on projects for people who like knowing how things work.

Visit REVOL FYI

Original work

Stories made for the shelf and the headphones.

DANGER’s original slate extends beyond digital properties into traditional print publishing and audio.

Book series · Upcoming

Crazy Work

Traditional publishing

An upcoming book series by DynaKat founder Zak Kaydeross, developed and published under DANGER.

Book series · Upcoming

The StartUp

Traditional publishing

An upcoming book series by DynaKat founder Zak Kaydeross, developed and published under DANGER.

Original podcast · Upcoming

That’s F*cked Up

Audio production

An upcoming podcast starring DynaKat President and founder Zak Kaydeross, produced under DANGER.

DynaKat

Brand + marketing

The creative layer behind DynaKat.

DANGER develops marketing and branding for DynaKat operations and the properties around them. The studio also considers select client projects where the work, timing, and required capabilities are a practical fit.

01

DynaKat operations

Brand identity, portfolio packaging, launch creative, websites, campaign systems, and marketing production across DynaKat businesses and properties.

02

Select partner and client work

Brand identity, campaign creative, editorial, web, content, and launch assignments considered individually against the brief, timing, scope, and current studio work.

  1. 01Define the assignment
  2. 02Establish the creative system
  3. 03Produce and review
  4. 04Release and extend

Have a project that fits?

Share the organization, assignment, timing, and required formats.

Start a creative conversation

Stay tuned

Another project is taking shape.

The Created by DANGER portfolio is not finished. The next addition stays unnamed for now. More when it is ready.

Coming soon